Amy is a community builder and digital storyteller based in Toronto.
Intro
I am passionate about crafting engaging and informative stories that resonate with audiences. With a background in journalism and digital marketing, I have experience in researching, writing, and editing a variety of content including blog posts, email copy, case studies, and research reports.
I have experience in a variety of industries including media, technology, and non-profit organizations. And if you're wondering what kind of magic I can create with a computer, I'm proficient in a range of tools including HubSpot, MailChimp, Google Analytics, and WordPress.
I have experience working with teams of various sizes and am skilled at managing multiple tasks and deadlines simultaneously. I am also proficient in using project management tools such as Trello and Asana to plan, organize, and track the progress of projects.
So go ahead and take a look around my portfolio. I hope you enjoy what you see and feel free to get in touch if you have any questions!
Examples of Prior Work
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Blog Post: Anti-Inflammatory Eating
A comprehensive guide to anti-inflammatory eating for those living with arthritis, including practical advice and tips for successfully incorporating these foods into one’s diet. Originally posted on Arthritis Society Canada’s blog, Flourish.
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Case Study: Simplex
A case study that highlights the impact that a technological solution had on a company and its customers. A powerful sales asset that showcases that success of a customer, and a powerful story.
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Musings: Some Initial Thoughts on ChatGPT
I experimented with ChatGPT. While I am both excited and concerned about this technology and its potential negative impact on the writing industry, it emphasizes the value of human creativity.
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Blog Post: Customer Service Leaders
An article shining a spotlight on 25 innovative and trailblazing female customer experience leaders. Originally posted on Netomi’s blog.
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![Netomi CX Benchmark Report]()
Report: Customer Service in the Gig Economy
A research report that analyzes the state of customer service among a booming sector and workforce. Designed to inform and engage current and prospective customers with current market research and data-driven insights.
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Blog Post: Insights from the Retail Industry
A blog post featuring insights from a webinar, addressing critical pain points in the current retail landscape and the essential role of product training in overcoming these challenges. Originally posted on Rallyware’s blog.
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Blog Post: Q&A with Industry Leaders
A thought leadership piece featuring insights from learning and development (L & D) leaders, at a time when remote and distributed workforces flourish. Originally posted on Rallyware’s blog.
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Infographic: Adobe
An infographic highlighting key takeaways from Adobe and Econsultancy’s 2023 Digital Trends—Media and Entertainment in Focus report.
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Blog Post: AI for Customer Service
An article that emphasizes the importance of AI in customer service among a sector in which digital transformation is rapid: retail and eCommerce. Originally posted on Netomi’s blog.
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Report: Empowering Retail Teams
This in-depth report for Rallyware examines the changing retail landscape, and the powerful role that performance enablement can play. How can retailers empower their frontline teams in 2024?
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Blog Post: Telecoms and Customer Service
An article exploring how telecom companies can offer high-speed customer service in a digital world. Originally posted on Netomi’s blog.
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Blog Post: Seasonal Vaccines & Arthritis
An article that provides guidance for people living with rheumatoid arthritis on the importance of seasonal vaccinations, particularly against the flu and COVID-19. Originally posted on Arthritis Society Canada’s blog, Flourish.
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Case Study: Zinus
A case study that highlights the impact that a technological solution had on a company and its customers. A powerful sales asset that showcases that success of a customer, and a powerful story.
A little bit more
As a professional writer, I have a diverse range of experience in various industries including the tech industry focused on AI platforms and Sales Success tools, supporting the digital transformation of businesses, and good old-fashioned journalism. I have been responsible for creating a wide range of content including snappy social copy, long-form articles, in-depth research papers, and more.
I am committed to delivering high-quality content that meets the needs and expectations of my clients or employers.
